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HACCP Badge
HACCP Certification Explained
HACCP certification is all about prevention, which we all know is worth a pound of cure. It’s much better to avoid a hazard in the...
GMP Certified Badge
GMP is in our DNA
Elate Brands is beyond proud that our kratom facility is certified GMP and HACCP by the SGS. We’d love to brag about this fact eve...
Kratom leaves and their alkaloids
Kratom Alkaloids Explained
What gives kratom its unique effects? That’s easy: alkaloids. How do these alkaloids actually work? That’s a bit more compli...
The duality of the brain, with one hemisphere representing calmness and relaxation and the other representing energy and action.
Kratom’s Diverse Effects
Kratom is often compared to coffee, which makes sense given that both plants are part of the same family and can provide similar boosts ...
A collage of different depictions of alkaloids.
Alkaloids Are Everywhere
You’re already very familiar with alkaloids, whether you realize it or not. Are you a coffee drinker? Then you’ve enjoyed many cups ...
A cup of coffee with foam art depicting a kratom leaf.
Family Ties: Coffee and Kratom
Did you know coffee has a cool younger cousin named kratom? It’s true that coffee and kratom are related, both members of the Rubiacea...
The kratom plant and a DNA strand to represent science, artistically blended together on a white background.
A Summary of Kratom Science
Kratom has been in the crosshairs of the Food and Drug Administration (FDA) for years. It has survived multiple attempts by the FDA to c...